Luxury Garment Care at Home
Experience professional dry microfine steam technology designed to protect and refresh your garments effortlessly
Limited Time Offers
Discover premium garment care systems and accessories included in this exclusive campaign.
Combo Laurastar Lift Pure White Steam Generator & Laurastar IZZI Plus Steamer
AED 6,048.00 AED 4,536.00
See the Laurastar SMART U in Action
Discover how the Laurastar SMART 1980 transforms everyday garment care with its powerful dry microfine steam technology. Watch how it effortlessly removes wrinkles, protects delicate fabrics, and delivers professional-quality results from the comfort of your home.
WHY YOU'LL LOVE IT
Professional Dry Microfine Steam
Produces ultra-fine steam that penetrates fabrics deeply without soaking them.
Smart Connected Technology
Automatically adjusts steam and temperature settings for optimal results.
Gentle on All Fabrics
Safe for silk, wool, cotton, and delicate materials.
Hygienic Steam Power
Eliminates 99.9% of bacteria and dust mites.
Engineered for Perfect Results
Produces ultra-fine steam that penetrates fabrics deeply without soaking them.
Active Iron Technology
Automatically releases steam as you move the iron.
Professional Ironing Board
Fast Heat-Up System
Premium Design
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Trusted Worldwide
Chosen by discerning customers across the globe who expect more from their garment care systems.
Best steam for quick use it gets my shirts and suit new in 30 sec
Talal Aziz
What a great product. I didn't expect the results. Also saves me so much time
Phil Parsons
I’ve been using the Laurastar IZZI Plus for a few weeks now, and overall, I’m really impressed. The dry steam is good for clothes, curtains, and sofas—it genuinely feels like things are cleaner and fresher.
Mohammed Ayub
The most beautiful iron I’ve ever seen and functions beautifully. Both style and function have not been sacrificed. Really good for steaming. Decent amount of water in the carrier. And the iron has good weight to it Love!
Lianli
Definitely one of the best steam iron on earth you can find. I particularly like The fact that even it is a steam iron, it is extremely hot that work just like traditional non-steam iron, the best of both worlds combined.
Evan L
Best steam for quick use it gets my shirts and suit new in 30 sec
Talal Aziz
What a great product. I didn't expect the results. Also saves me so much time
Phil Parsons
I’ve been using the Laurastar IZZI Plus for a few weeks now, and overall, I’m really impressed. The dry steam is good for clothes, curtains, and sofas—it genuinely feels like things are cleaner and fresher.
Mohammed Ayub
The most beautiful iron I’ve ever seen and functions beautifully. Both style and function have not been sacrificed. Really good for steaming. Decent amount of water in the carrier. And the iron has good weight to it Love!
Lianli
Definitely one of the best steam iron on earth you can find. I particularly like The fact that even it is a steam iron, it is extremely hot that work just like traditional non-steam iron, the best of both worlds combined.
Evan L
Best steam for quick use it gets my shirts and suit new in 30 sec
Talal Aziz
What a great product. I didn't expect the results. Also saves me so much time
Phil Parsons
I’ve been using the Laurastar IZZI Plus for a few weeks now, and overall, I’m really impressed. The dry steam is good for clothes, curtains, and sofas—it genuinely feels like things are cleaner and fresher.
Mohammed Ayub
The most beautiful iron I’ve ever seen and functions beautifully. Both style and function have not been sacrificed. Really good for steaming. Decent amount of water in the carrier. And the iron has good weight to it Love!
Lianli
Definitely one of the best steam iron on earth you can find. I particularly like The fact that even it is a steam iron, it is extremely hot that work just like traditional non-steam iron, the best of both worlds combined.
Evan L
Best steam for quick use it gets my shirts and suit new in 30 sec
Talal Aziz
What a great product. I didn't expect the results. Also saves me so much time
Phil Parsons
I’ve been using the Laurastar IZZI Plus for a few weeks now, and overall, I’m really impressed. The dry steam is good for clothes, curtains, and sofas—it genuinely feels like things are cleaner and fresher.
Mohammed Ayub
The most beautiful iron I’ve ever seen and functions beautifully. Both style and function have not been sacrificed. Really good for steaming. Decent amount of water in the carrier. And the iron has good weight to it Love!
Lianli
Definitely one of the best steam iron on earth you can find. I particularly like The fact that even it is a steam iron, it is extremely hot that work just like traditional non-steam iron, the best of both worlds combined.
Evan L
Why Laurastar
With Swiss engineering and decades of innovation, Laurastar creates premium garment care systems trusted worldwide. Every product is designed to deliver performance, precision, and long-lasting quality.
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